Google Tilt Brush Activation
for Spark

Creating an immersive instore experience for Spark.

We created New Zealand’s first Google Tilt Brush activation for Spark to celebrate Christmas.

We engaged digital artist Lei Wen to paint Christmas-themed 3D artworks using the Google Tilt Brush tool and virtual reality. 

The masterpieces could be explored with a VR headset, delivering a new level of instore experience for Spark’s Newmarket store.

CREDITS

Creative Director
Danielle Barclay

Creative Technologist
Craig McKay

Producer
Elizabeth Roebeck

Agency
99

Client
Spark NZ

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Augmented Reality Mapped Forest